Barcelona’s department of Parks and Gardens needed a concept that, in addition to promoting and idealizing the public’s relationship with their surroundings, could also bring different groups together in the city’s parks, gardens and beaches. This led us to the slogan “Estima el que t’envolta” (Love what surrounds you), which was the brand’s leitmotiv for 4 years on all their materials.

Here is a selection of the posters that celebrated the arrival of each season to Barcelona’s parks and gardens.